With PushBird notifications, soccer clubs are able to engage their supporters online and interact with them. Informing supporters on club related news, providing them with score updates and presenting them with special offers. PushBird web push notifications enable them to place more emphasis on their own medium, their website. Resulting in more repeated online visits and more conversions opportunities, both tickets and merchandise.
Web push notifications offer a great channel for soccer clubs to interact with their supporters due to its intimate nature. The notifications are received right at the home screen. Furthermore, supporters want to be informed directly on important news updates.
With PushBird’s advances segmentation options, soccer clubs are able to precisely target the right supporter for every message. As a result, the most fanatic supports that do not want to miss any update will receive more updates than regular fans that prefer to only receive breaking news. Off course this segmentation can be expanded based on individual subscriber preferences or characteristics.
Advantages compared to email and social media
With opt-in rates up to 75%, supporters embrace push notifications as a welcome addition to the online communication channels. Our PushBird support team is looking forward to help you unleash the potential of push notifications. Do you want to find out more? Read our Willem II success story or contact us to arrange a demo.